Ennismore, the company that owns Gleneagles in Scotland and the Hoxton hotel chain is to merge its operations with the lifestyle division of Accor thus creating a €1 billion-plus joint venture.
The new company will use the Ennismore name and will be based in London.
Accor brands included in the deal include SLS, Mama Shelter, Mondrian, Delano, Hudson and Jo and Joe
The joint venture will comprise 12 brands in total with 73 hotels in operation plus more than 110 hotels in the development pipeline.